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- #Devonthink to go pro package how to
- #Devonthink to go pro package update
- #Devonthink to go pro package professional
- #Devonthink to go pro package series
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What’s the story behind this sale and why should a potential buyer be interested? Perhaps the high vacancy is due to mismanagement and the new buyer could dramatically improve the occupancy. How do you do this? Consider a half-leased property in a secondary market. It should persuade the reader to learn more and ultimately make an offer.Įvery listing has a story and it’s up to you to tell it. Your marketing package should contain more than just a set of facts. In addition to making the high level deal points easy to find, telling a good story is the key to a great commercial real estate marketing package. We are all overloaded with information, but your marketing package should make it very easy to get the deal points quickly. Your goal should be to make it easy for investors to filter your listing through their criteria. Make it EasyĮvery investor has a set of deal parameters and they are looking for properties that meet their needs. Offering memo templates can be created in Microsoft Word or Adobe InDesign, which will allow you to use the same template over and over again without reinventing the wheel each time.
#Devonthink to go pro package update
Invest in some good offering memo templates that you can update and modify yourself. With that said, don’t skimp on the design either. After all, the most important part of your marketing brochure is the content, not your design skills.
#Devonthink to go pro package professional
Your design needs to be professional and modern, but it doesn’t require a team of professional designers. Yes, the design of your marketing package matters, but there’s no need to go overbaord. You are being hired to market and sell property after all, and your marketing package is a direct reflection of your marketing capabilities.ĭesigning Your Commercial Real Estate Marketing Package
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Since the primary job of a marketing package is to generate interest in your listing, you can use the marketing package to set yourself apart from other brokers. Improving your offering memo and listing flyer will result in more attention and therefore more offers. You’ll get more offers. A high quality commercial real estate marketing package will increase your chances of actually selling your listing.
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#Devonthink to go pro package how to
To help remedy this situation, this post will discuss how to build a highly effective commercial real estate marketing package.įirst of all, why does creating a great commercial real estate marketing package matter so much? There are literally dozens of reasons, but consider just a couple: Most commercial real estate marketing packages are really bad, especially considering that their purpose is to market properties worth several million dollars. But if you go on Loopnet or pull up some random marketing email blasts, it’s amazing what some brokers try to get away with. After winning a new listing, the first step in any CRE marketing plan is to build a commercial real estate marketing package.